Coloring book trends

Each dated report helps coloring book creators compare titles, themes, formats, and displayed prices across selected Amazon US lists. Reports explain what the lists show and suggest ideas to research for a future book.

Part of ColorBliss Research.

Latest research

From Christmas gains ground on Amazon's coloring-book charts
Captured · compared with the capture · Published

Christmas/Xmas matches increased from 72 to 121 positions, while Halloween matches declined from 49 to 15 across the same 24 lists. This is a comparison of two dated captures, not evidence of sales growth.

Number of sampled Amazon US chart positions containing each title term, out of 720 positions.

Christmas gains spots; Halloween fades. Amazon.com · October 29 and November 6, 2026 · 24 top-30 lists · 720 chart spots per date. Christmas / Xmas, October 29: 72; November 6: 121. Halloween, October 29: 49; November 6: 15. Whole-word title matches; a title can match both groups. Includes adjacent activity books. Two captures do not establish sales or a sustained trend.

Christmas / Xmas: 72/720 to 121/720; Halloween: 49/720 to 15/720. October 29 to November 6, 2026 (8 calendar days). Title wording, not sales.

Source: ColorBliss Research · Captured November 6, 2026; compared with October 29, 2026 · Amazon.com · October 29 and November 6, 2026 · 24 top-30 lists · 720 chart spots per date. Original report: Christmas gains ground on Amazon's coloring-book charts (published November 7, 2026).

View accessible chart data
Christmas / Xmas: 72/720 to 121/720; Halloween: 49/720 to 15/720. October 29 to November 6, 2026 (8 calendar days). Title wording, not sales.
Chart spots with these words in the titleOctober 29November 6
Christmas / Xmas72121
Halloween4915

Whole-word title matches; a title can match both groups. Includes adjacent activity books. Two captures do not establish sales or a sustained trend.

Source: ColorBliss, October 29 and November 6, 2026 captures. Whole-word title matches; overlapping groups are possible. These are chart positions, not sales.

Supporting findings

Findings count chart positions in the November 6, 2026 capture and the October 29, 2026 capture. A book listed on several lists is counted once per position. Chart positions and displayed prices do not measure sales, revenue, demand, or market share.

Turn a coloring book idea into something you can test.

Explore the observed themes, create a small set of pages with ColorBliss, and evaluate the results before committing to a complete book.

Create Your Coloring Book

All reports

Every published report, newest first. Each dated page stays at the same address.

  1. Published

    Captured

    Christmas gains ground on Amazon's coloring-book charts

    ColorBliss’s November 6, 2026 Amazon list capture compares Christmas and Halloween titles, cozy wording, displayed prices, list overlap, and new-release turnover with October 29.

  2. Published

    Captured

    Coloring book trends: October 2026 Amazon report

    ColorBliss’s October 23, 2026 report compares cozy author and creator credits, Christmas appearances, adult and children’s Amazon US lists, displayed prices, formats, and ideas creators can investigate.

How these reports work

Each capture records the top 30 positions on 24 Amazon US lists: Best Sellers and Hot New Releases for 12 coloring-book categories, 720 chart positions per capture. The categories also contain adjacent activity books. Each report states its capture date, any earlier capture it compares with, and its publication date; citations use the publication date.

A chart position is one listing at one rank on one list on one date. The same book can hold positions on several lists, so position counts are not counts of different books; reports say when they count distinct listings instead. Recent reports use whole-word title matches; earlier matching rules differ and are documented in each report. Groups can overlap, and displayed prices are capture-time prices with missing prices excluded.

Chart positions and displayed prices are observations of public lists. They do not establish sales, revenue, demand, or market share, and two captures cannot establish a lasting trend.

Detailed methodology in each report

Browse all ColorBliss Research